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News Release NR-4311

CREED to Help Cleantech Start-ups with Go-to-Market Strategies

August 17, 2011

The Colorado Center for Renewable Energy Economic Development (CREED) at U.S. Department of Energy’s National Renewable Energy Laboratory (NREL) invites cleantech entrepreneurs to attend the next event in its Entrepreneur Series.

The Aug. 25 class, “Go-to-Market Strategies,” will help cleantech entrepreneurs analyze primary and secondary markets and teach them how to build and use a Go-to-Market strategy. Speakers will include Boulder WindPower’s CEO Sandy Butterfield and CFO Tim Connor. After the August session, a September workshop will provide targeted one-on-one advice.

“The cleantech industry is unique,” NREL Manager for Innovation and Entrepreneurship Center Richard Adams said. “The space between being a cleantech entrepreneur and having a full-fledged company is full of both opportunities and pitfalls. CREED’s Entrepreneur Series helps bridge those gaps and provides support for companies trying to get off the ground. The Entrepreneur Series is designed to build a community among cleantech participants so they can draw on one another for expertise, support and networks.”

CREED is a collaborative partnership between the U.S. Department of Energy’s (DOE) National Renewable Energy Laboratory (NREL) and the state of Colorado to expand cleantech entrepreneurship in Colorado. It is designed to bring together stakeholders and service providers that support the creation and growth of startup cleantech companies, contributing to economic development in Colorado.

What:
CREED Entrepreneur Series – Go-to-Market Strategies

When:
Class - August 25 – 2:30 pm
Workshop* - September 22 – 3:00 pm
* The workshop is designed for participants from the Aug. 25 class.

Where:
CREED - Center for Renewable Energy Economic Development
Denver West Office Park Building 52,
14062 Denver West Parkway, Room 370
Golden, CO 80401

Fee:
$25 per person

Registration:
Call the Colorado Cleantech Industry Association (CCIA) at 303-623-2690.

NREL is the U.S. Department of Energy's primary national laboratory for renewable energy and energy efficiency research and development. NREL is operated for DOE by the Alliance for Sustainable Energy, LLC.

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